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Analysis of tourist activity in Haute-Vienne

Haute-Vienne tourism situation in August and 2024 season report

Understanding the tourism market is of vital importance to all those involved. It enables them to anticipate trends, adjust their offerings in line with market expectations, and seize emerging opportunities. Business analysis guides strategic decisions, helping destinations to adapt to economic fluctuations, changes in tourism behavior and societal shifts. Business data guides tourism promotion, facilitates flow management, and contributes to the development of policies conducive to the sustainable development of tourism.

After a complicated July and a satisfactory August, with an overall increase in French visitor numbers of +3.2%, the Haute-Vienne summer season is stabilizing, despite a slowdown in foreign arrivals.

2024 will remain a decent season in comparison with past post-Covid years, 2023 having been a good benchmark year. With favorable weather and a clement economic climate, the off-season (from September to the All Saints’ vacation) could well bring an additional boost to business, offsetting an atypical start to the season.

A complicated season for hoteliers, but a decent one for campsites and vacation rentals, thanks to the month of August. Some nautical and sporting activities are not unhappy. While other cultural activities may slow down until the off-season.

✅ A multi-speed summer in Haute-Vienne

✅ A national context impacted by politics and the Olympic Games

✅ August business survey and 2024 summer report: highly satisfied professionals in August and a mixed season.

✅ Overall visitor numbers in Haute-Vienne: a slowdown in July offset in August.

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